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Sustainable Entrepreneurship Education: A Comparative Approach
Entrepreneurship programs have flourished at the university level over the last three decades.
Two educational programs in entrepreneurship are presented.
The first was developed without a
solid base in strategic management principles, hastily put together to take advantage of market
timing due to the widespread popularity of such programs.
This program is compared to another
program with decided competitive advantages developed through the bundling of valuable and
rare resources and capabilities advocated by strategic management scholars as necessary for long
term success.
Don Lester & John Mullane, Middle Tennessee State University
Full Story: http://sbaer.uca.edu/research/SBI/2010/p18.pdf
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