The New Recruits: Older Workers Who Can Be Wooed Into Staying

January 16, 2008

An expected wave of baby-boomer retirements has some managers fretting about worker shortages. But experts say many firms are overlooking a big supply of potential employees -- older workers who can be wooed to continue working.

Schneider National Inc., a Green Bay, Wis., transportation and logistics firm, started studying its work-force demographics in 2005, says Rob Reich, vice president of driver recruiting. The number of Schneider drivers ages 35 to 44 -- the traditional core group -- was shrinking as the boomers grew older.

By Erin White

From The Wall Street Journal Online

Full Story: http://www.careerjournal.com/columnists/theorypractice/20080116-theorypractice.html?cjcontent=mail