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University of Montana enrollment VP: ‘We’re going to get it right’

The University of Montana spends a bit more money to recruit than other institutions of a similar size, $659 per student compared to $623, according to a UM vice president.

Despite that, the number of students at the flagship has been falling since 2011. But Cathy Cole, UM’s new vice president for enrollment management and strategic communications, soon will have a report in hand that will help her know where to invest those dollars for the highest return — and where to avoid spending.

KEILA SZPALLER [email protected]

https://ravallirepublic.com/business/local/article_b5666b4c-371c-5299-8447-2b40971d569d.html

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