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Why Missoula, Montana-Based Startup VIM & VIGR Said No To Shark Tank

August 31, 2017 /

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Most fans of "Shark Tank" assume that entrepreneurs are clamoring to appear on the hit business pitch show. But Michelle Huie, 37, founder and CEO of VIM & VIGR https://vimvigr.com/ , turned down an invitation to apply. Her three-year-old business, based in Missoula, Montana, makes $33 compression socks in brightly colored stripes, argyle and flower patterns.

Aside from a $100,000 loan from the Small Business Association, she bootstrapped the company.

More than 1,000 stores carry the socks. She has 16 employees in Montana and expects $3 million in revenue this year.

Susan Adams , Forbes Staff

https://www.forbes.com/sites/tanyaklich/2017/08/30/why-startup-vim-vigr-said-no-to-shark-tank/#235bba7e31f4

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