Montana Destination Brand Research Study – Montana is a place set apart, both physically and culturally, that attracts those with freedom and adventure in their hearts.

Although Montana may not yet be a first-tier destination in the minds of international
travelers, the state is positioned to capture visitation from international travelers,
particularly those who have already experienced the major cities and/or are looking
for new, authentic American experiences that Montana is exceptional at offering.

http://www.marketmt.com/Programs/Marketing/Research