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Car Insurance Pricing Is Broken, But Your Phone Could Fix It

As the commercials make clear, shopping for car insurance can be frustrating. That’s in part because auto insurance pricing is largely a black box for consumers. While the price a consumer pays for insurance is based on a risk estimate derived from demographics, past traffic violations, and claims history, each carrier uses the data in a unique, closely guarded way to calculate a price, and the number of prices for a given risk is as large as the number of insurers. Thus, it is difficult to be sure that you have the best price, or even a decent price, and many consumers are skeptical of the fairness of the entire process.

David R. Martin

Full Story: https://www.wired.com/2016/11/car-insurance-pricing-broken-phone-fix/

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