A professional site selector’s advice on how Idaho can lure more well-paying jobs

Of course, John Boyd can’t say why he was in Boise on Nov. 2. Flying under the radar is standard for Boyd, principal owner of Boyd Co., an international site selector firm in Princeton, N.J.

Boyd’s clients, including Hewlett-Packard, Pepsi Co., Samsung and Chevron, demand secrecy as they poke around for sites to expand or relocate. Executives checking out sites use assumed names and refer to projects using code names.

Many of Boyd’s meetings take place in airports and hotel lobbies. On Nov. 2, Boyd was in the lobby of the Courtyard Boise Downtown by Marriott, a chain where Boyd says he spends about 200 nights each year. In an interview, he cited trends suggesting why Idaho — and especially Boise — may be a destination for more companies in the coming years.

He also noted factors that limit the Boise area’s chances of landing bigger companies.

BY ZACH KYLE
[email protected]

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