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We Thought Mobile Ads Were Doomed. Now It’s a $32B Business

August 17, 2015 /

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The internet runs on ads. And now that our phones are our online everything, the mobile ad business is booming.

The global mobile advertising industry grew 65 percent last year, according to a new report from the Interactive Advertising Bureau. It was worth a whopping $31.9 billion in 2014, up from $19.3 billion in 2013. And it is expected to keep on growing.

Julia Greenberg

Full Story: http://www.wired.com/2015/08/thought-mobile-ads-doomed-now-32b-business/

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