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Great Harvest Bread – Why Inertia is a Silent Threat to Our Health & to the Bread Business
March 2, 2015/
One of life’s great rules is: you don’t fix what isn’t broken. But what if something is broken and you just haven’t figured it out yet? You could be traveling one road at 60% success, and be completely happy if it’s an improvement over your prior success rate. Being hesitant to leave that road is therefore understandable. But when you consider that staying on your current path is keeping you from following another path with a 90% success rate, you can see that inertia is actually holding you back.
Mike Ferretti



