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This Startup Helps Companies Persuade You to Buy Anything – Persado

January 22, 2015/

…it’s all about the messaging.

How does a wireless carrier get you to renew your phone contract? How does a bank persuade you to sign up for a new credit card?

What if there were a way to use data to write the perfect message? http://www.persado.com/

By Davey Alba

Full Story: http://www.wired.com/2015/01/persado/

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