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Big Data Gets Master Treatment at B-Schools

November 6, 2014 /

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No longer content with jobs at big financial and consulting firms, the most plum jobs for B-school grads are now in technology or in roles that combine business skills with data acumen, say school administrators.

One-Year Analytics Programs Cater to Shift in Students’ Ambitions

B-school students can’t get enough of big data. Neither can recruiters.

Interest in specialized, one-year master’s programs in business analytics, the discipline of using data to explore and solve business problems, has increased lately, prompting at least five business schools to roll out stand-alone programs in the past two years.

The growing interest in analytics comes amid a broader shift in students’ ambitions.

By
Lindsay Gellman

Full Story: http://online.wsj.com/articles/big-data-gets-master-treatment-at-b-schools-1415226291?mod=WSJ_hpp_sections_tech

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