News
Small business advice: How to help your customers answer their own questions
October 20, 2014 /
Have you ever had one of those days when every customer call is seemingly about the same thing? Do you find yourself repeating the same answers over and over again?
If your business is spending too much time fielding customer questions, you aren’t just losing efficiency — you’re losing business. More than half of online customers say they’re very likely to abandon an online purchase if they can’t find quick answers to their questions, according to a recent poll by eMarketer. That means for every customer who takes the time to pick up the phone and call, another customer simply leaves your Web site.
By Evrim Oralkan
MATR Supporters (view all)
Posted in: Funding and Building your Business
News Catrgory Sponspor:
Dorsey & Whitney - An International business law firm, applying a business perspective to clients' needs in Missoula, Montana and beyond.