News
Whole Foods CIO Invests to Satisfy Shopper Data Cravings
Whole Foods Market Inc. http://www.wholefoodsmarket.com/ is a grocer, but it’s really in the information business. Its customers crave an understanding of food’s impact on their bodies and the environment as much as they crave the food itself.
The company is investing heavily in IT infrastructure to satisfy that demand for information as well as it can. And CIO Jason Buechel plays a critical role in that effort — integrating those systems tightly so data is available across all of its digital platforms.
By
Steven Norton
Full Story: http://blogs.wsj.com/cio/2014/09/19/whole-foods-cio-invests-to-satisfy-shopper-data-cravings/
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