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Travel and Marketing Trends for Montana – April 2014 Trains, Technology and Travel Adventures

This month’s Travel and Marketing Trends report focuses on the interaction between travel and technology.

The two industries have a symbiotic relationship in which technology facilitates travel; and travel experiences and recommendations are shared after the fact through digital and social channels.

When planning a vacation, travelers are looking to their everyday online experiences for inspiration, relying on social media, travel forums and intuitive applications (apps) for research and planning; with many relying on an actual device during the vacation to locate activities, restaurants and places to stay.

Full Edition: http://montanatourismnews.org/insights/2014/03/24/travel-and-marketing-trends-montana-april-2014/

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