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With Cerberus, Safeway may get revitalized, or lose assets

Private equity’s primary goal – perhaps its only goal – is to make money for its investors within five years or so, not necessarily to ensure the survival of Safeway.

As a general rule in business, companies that attract the pockets of large private equity firms, especially ones named after a mythical three-headed hellhound, are in deep trouble.

Full Story: http://www.sfgate.com/realestate/article/With-Cerberus-Safeway-may-get-revitalized-or-5298709.php

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