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Two Men, One Elevator: SwipeSense Nails Its Pitch — The Wall Street Journal Startup of the Year Competition

October 10, 2013/

With the clock ticking, SwipeSense co-founder Mert Iseri goes for the gold with professional pitch coach Nathan Gold. After a nearly flawless first pitch, Iseri and co-founder Yuri Malina sit down with Gold to tweak their message. Watch to find out if SwipeSense is able to achieve perfection.

Full Video and Story: http://projects.wsj.com/soty/week/16/two-men-one-elevator-swipesense-nails-its-pitch

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