How Startup Founders Set the Right Company Culture

Many investors will assert that company culture trumps strategy every time in predicting the long-term success of a new startup. Obviously, both are important, so it behooves every entrepreneur to start early in setting the right tone for his own company, and every new team member should be gauging both of these relative to their own interests, prior to signing on.

Martin Zwilling

Full Story: http://blog.startupprofessionals.com/2013/08/how-startup-founders-set-right-company.html