At the Big Data Crossroads: turning towards a smarter travel experience

The study finds that travel companies are at a crucial
big data crossroads: big data has a vital role to play
in delivering a more efficient and tailored travel
experience with benefits to both travel companies and
travelers alike. However, its potential is still confined to
early adopters in the travel sector, and this study calls
for more widespread consideration across the industry
about how new approaches to big data can yield
significant opportunities.

Thomas H. Davenport

Full Story: http://2013.amadeusblog.com/wp-content/uploads/2013/06/Amadeus-Big-Data-Report.pdf

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Inteneo Systems – Big Data/Business Ingelligence Expertise from Big Sky Country – http://www.inteneosystems.com 406-531-8119