Deborah Matus Launches Rising Rock Marketing, LCC to Support Small Business Growth

Deborah Matus has launched Rising Rock Marketing, LLC http://www.RisingRockMarketing.com to support small businesses and start-ups in defining and implementing their product marketing strategy. The Montana native and Montana State University graduate is applying her 25 years’ experience in Product Management and Product Marketing with leading edge technology products in worldwide markets to Rising Rock Marketing, with a focus on small businesses and start-ups in emerging markets.

Bozeman-based Rising Rock Marketing will specialize in marketing services for businesses launching a new product, or small businesses looking to grow to the next level, by defining and implementing a comprehensive and effective product marketing strategy. Rising Rock Marketing expertise includes building case studies, conducting competitive and market analyses, developing product specifications and product launch plans, managing the product life cycle, strategic marketing plans, and creating marketing campaigns to drive customer acquisition and revenue.

Ms. Matus is a Certified Product Manager (CPM) and Certified Product Marketing Manager (CPMM) from the Association of International Product Marketing and Management (AIPMM). The dual CPM®/CPMM® certification is independent of industry or national specifics, validating the professional skill to lead any product, in any geography, and at any point in the product life cycle. The certifications verify Deborah’s exemplary understanding and use of global best practices in the field of Product Management and Product Marketing Management.

Rising Rock Marketing strengths are a result of product marketing tenures at Advanced Micro Devices (AMD), Micron Technology (MU), MPC Computers and numerous start-up companies, with over 20 years’ experience in product marketing of high technology products to worldwide markets. Ms. Matus holds a BS in Business Management from Montana State University and is an active business counselor volunteer with BEAR (Business Expansion and Retention) and SCORE chapters in Bozeman.

Contact:

Deborah Matus

[email protected]

208-484-9591

http://www.RisingRockMarketing.com