Technology And BIG Data Are Changing The Retail World

Change #1 – Predictions are becoming more difficult to make:

When I started in retailing during the late 1970s, sales and SKUs were listed on enormous spreadsheets;. Buyers flew around the country and world finding the optimal products to fill the store’s shelves.

Fast forward just three short decades later and computers, software and Big Data have taken over much of the "on the road" forecasting efforts. Manufacturers, wholesalers and retailers are talking about and dealing with the issue of Big Data, and the effective use of Analytics. Some companies are dealing with Big Data and Analytics more effectively than others.

Marianne Bickle

Full Story: http://www.forbes.com/sites/prospernow/2013/01/25/technology-and-big-data-are-changing-the-retail-world/?goback=.gde_22286_member_225820858

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