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Organizations Using Social Media to Enhance Situational Awareness

Social media has amply demonstrated its abilities as an outbound tool, a means for government to push information out to its constituents. Municipalities tweet emergency information during crises. Politicians rally friends on Facebook.

Even as these active uses of social media come into their own, newer passive uses are evolving. Rather than shout, government agencies listen: They harvest the chatter, sifting for relevant mentions that might help them to better respond to crises and emergencies.

By Adam Stone

Full Story: http://www.govtech.com/e-government/Using-Social-Media-to-Enhance-Situational-Awareness.html

Inteneo Systems can help your organization monitor social media to improve your bottom line http://www.inteneosystems.com

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