Optimizing your Hotel’s Digital Marketing Efforts for Global Guests

Digital marketing for hotels is becoming increasingly challenging. Hotel digital marketing is no longer about booking engines and flash galleries with great pictures. The interesting pictures and detailed information about a hotel’s services, room descriptions and availability, and pricing are not enough to truly compete for your potential guests’ attention in the digital space. In order to thrive and be noticed in digital, you will always need to expand your marketing efforts and follow your guests into new channels and digital networks that emerge every day.

To prepare hotels for future digital marketing demands and global expansion, hotel marketers should build a solid global strategy for digital marketing with the right plan, resources and tools that provide a consistent multi-channel and multilingual experience for hotel guests.

Yasser Ahmed – SEO Specialist

Full Story: http://blog.globalizationpartners.com/hotel-digital-marketing.aspx