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10 Course Corrections Every Startup Should Memorize – "The Lean Startup"

December 4, 2012 /

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The MDT Disadvantaged Business Enterprise (DBE) Program encourages and supports the participation of companies owned and controlled by socially and economically disadvantaged individuals in transportation contracts.

The popular view of a real entrepreneur is someone with a big vision, and a stubborn determination to charge straight ahead through any obstacle and make it happen. The vision part is fine, but successful entrepreneurs have found that the extreme uncertainty of a new product or service usually requires many course corrections, or "pivots" to find a successful formula.

This reality has fostered a popular startup approach which dramatically improves the efficiency and speed of these corrections, pioneered by Silicon Valley entrepreneur and author Eric Ries. His popular book on this subject, "The Lean Startup," http://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 lays out how today’s entrepreneurs use continuous innovation to create radically successful businesses.

Martin Zwilling

Full Story: http://blog.startupprofessionals.com/2012/12/10-course-corrections-every-startup.html

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