Corporations (and elected officials) Want Obama’s Winning Formula

"There’s a lot of carry-over from political tactics to business tactics." In particular, the technological and data-analytics advances that drove the reelection effort could have significant commercial applications."

By Joshua Green

Full Story: http://www.businessweek.com/articles/2012-11-21/corporations-want-obamas-winning-formula#r=hp-ls

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Inteneo Systems – What’s your data analysis plan? http://www.inteneosystems.com

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Electing a president: Five insights from Obama campaign manager Jim Messina

Conventional wisdom held that Team Obama would not be able to generate the turnout numbers in 2012 that it had in 2008. What campaign manager Jim Messina did to reelect the president.

By Linda Feldmann, Staff writer

Full Story: http://www.csmonitor.com/USA/Elections/President/2012/1120/Electing-a-president-Five-insights-from-Obama-campaign-manager-Jim-Messina