Buck-a-room charge brings vitality to Helena tourism promotion

Efforts to promote tourism and events in Helena are getting a significant financial boost from people seeking a good night’s sleep.

Since 2010, many local lodging establishments have been tacking on an extra buck per night to room charges, with the money going to a Tourism Business Improvement District created by the Helena City Commission in late 2009. This year, the fledgling group will likely spend nearly $380,000 raised by the room charge.

The folks in the lodging business say the money raised by the buck-a-room charge has brought new vitality to tourism promotion in the Queen City.

By BUTCH LARCOMBE Independent Record

Full Story: http://helenair.com/business/local/buck-a-room-charge-brings-vitality-to-helena-tourism-promotion/article_1742e136-b843-11e1-88f5-0019bb2963f4.html