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Southgate Mall travel expo touts Missoula as tourist destination
March 18, 2012/
The hard part of Barb Neilan’s job is getting the world to discover Missoula and enticing them to come here.
The easy part is watching them come back.
A full 80 percent of tourists who visit Missoula for the first time will return in the next two years, and that’s a fact even more important as travel season – and skyrocketing gas prices – approaches.
Destination Missoula http://www.destinationmissoula.org/
By JAMIE KELLY of the Missoulian
