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Outside capital: do or die?

A gigantic percentage of startup literature concerns how to raise capital. But before you start on that PowerPoint, let’s ask this: do you really have to? Or is it still possible to bootstrap and build a company organically?

Strategically, the advantage outside capital provides is obvious: you can go faster. And since speed of iteration is often the factor that separates success from failure, access to adequate cash is indeed often critical. But that is certainly not always the case, because: sometimes you have other insulating factors that will fend off competition, and allow you to only go as fast as you can afford with internal resources.

By Bob Rice

Full Story: http://www.gust.com/angel-investing/startup-blogs/2011/12/23/outside-capital-do-or-die/

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