Website Translation: Personalized User Experience for your Target Markets

Your corporate website is one of the most powerful sales and marketing channels available to your organization today. It is essentially the initial handshake between your organization and your potential customers. Are you reaching your global target audience effectively through this medium? We have seen the web make a transition from the "information age" when companies would simply market their organization online and push information "to" their audience, to a much more interactive social and personal experience. This is a critical issue both for you and your translation agency.

Tricia Soogrim – Global Client Services Manager

Full Story: http://blog.globalizationpartners.com/personalized-experience-for-target-markets.aspx