How To Sell Your Company

I’m a pretty good salesman, but I’m the worst negotiator. If I say, "buy my car for $10,000" and someone says "$8,000," I’d just shrug my shoulders and say "ok". In fact, that happened.

Some people could be good at both. But I think it’s very hard. By definition. When you’re a salesman you want the other guy to say "yes." When you’re a negotiator you have to be willing to say "no", regardless of what the other side says.

So although they aren’t total opposites, the goals are completely different. But big picture:

Negotiation is worthless. Sales is everything.

James Altucher

Full Story: http://techcrunch.com/2011/09/03/how-to-sell-your-company/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29