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Social media connect farmers with local customers

Locally, the only glimpse you might get of farmer Kimberlie Cole comes at markets as she sells her organically raised meats from the back of a truck, hair tucked back in a kerchief.

But when she’s back at West Wind Farms in Morgan County, she likes to give her customers a glimpse into life there from her smartphone. And it might be as close as any of us get.

"We’re rural. We’re kind of remote," she said. "But they can see pictures and basically get a live report of what’s going on."

But more than chronicle her adventures, Cole updates customers about her whereabouts when making deliveries or heading to the market. She posts recipes that can be used with her products (often from her table), as well as articles on topics she supports.

By Jennifer Justus

Full Story: http://www.usatoday.com/money/industries/food/story/2011-09-03/Social-media-connects-farmers-with-local-customers/50243472/1

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