What’s your entry strategy?

Investors are fond of asking entrepreneurs about exit strategy. After all, Investors get in in order to get out or exit. And these days the predominant exit is to be bought by another company. So, getting a sense of who would buy you and why is a logical part of the investment decision.

Prolific angel Ron Conway says he won’t do a deal unless he can think of 10 potential buyers for that startup in the future. That’s how important exit strategy is.

But long before we can talk about exit strategy as anything other than some far of dream, we need to focus all our attention on market entry.

What is your entry strategy?

Mark MacLeod

Full Story: http://www.startupcfo.ca/2010/12/whats-your-entry-strategy/