Machine translation can bring blunders, successes in international business

In 2008, a Chinese restaurant displayed a bilingual sign above its storefront to accommodate English-speaking patrons. To save a few pennies in creating the sign, someone working for the restaurant skipped use of a professional human translation. Instead, the restaurateur typed the restaurant name into a machine translation program, which quickly returned some English text that was printed and placed above the business storefront without review. Unfortunately, the translation utility was not working that day. Because of the misfortune, Internet users worldwide have seen photos of the restaurant sign displaying the supposed English translation, Translate server error.

By Adam Wooten, For the Deseret News

Full Story: http://www.deseretnews.com/article/705362590/Machine-translation-can-bring-blunders-successes-in-international-business.html

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Globalization Partners International, LLC. provides document, software and website internationalization, localization and translation services into over 75 languages including Arabic, Chinese, Japanese, Korean and Russian . http://www.matr.net/click.php?id=&url=http%3A%2F%2Fwww.globalizationpartners.com%2F