What should a small business’ website do?

Someone recently told me that he considers a company’s website to be so important, and so fundamental, that it is the "the business card of the 21st century."

Close, but no cigar.

Steve Strauss

Full Story: http://www.usatoday.com/money/smallbusiness/columnist/strauss/2010-11-07-strauss-ask-an-expert_N.htm