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Selling Missoula – Missoula Convention and Visitors Bureau CEO Barb Neilan talks the business of tourism

Tourism is one of the economic wheels that keep Missoula moving forward and humming with vibrancy. So important is this industry, the Missoula Convention and Visitors Bureau http://www.mcvb.org is a city-funded agency whose sole purpose is to keep ’em coming to the Garden City.

Barb Neilan, CVB’s director, answers some questions about her organization and describes what it does and how it works.

If tourism is important to Missoula, if it is in fact the No. 1 industry in this town, what numbers or statistics tell us that story?

By BETSY COHEN

Full Story: http://mtinbusiness.com/inbiz-0610/bus03.php

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