Ohio universities, Procter & Gamble to speed ideas to market

The University System of Ohio’s 14 universities and consumer product giant Procter & Gamble (NYSE: PG) in Cincinnati have agreed to simplify the legal process of negotiating joint research projects with the intent of bringing ideas to market faster.

Having a master contract to which a project’s unique terms could be added is expected to speed industry collaboration by up to 18 months, compared with similarly positioned universities in other states. It’s also expected to increase industry-sponsored research — a goal of Ohio’s 10-year Strategic Plan for Higher Education http://matr.net/article-39098.html — as well as create jobs.

Full Story: http://www.medcitynews.com/2010/04/ohio-universities-procter-gamble-to-speed-ideas-to-market/