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5 techniques to help turn a great idea into a great business

In the world of entrepreneurship, great ideas are plentiful. Great execution, not so much. Edison said it best: “Genius is one percent inspiration, ninety-nine percent perspiration.” In his new book, Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality, (Portfolio, April 2010) entrepreneur Scott Belsky guides us through the rocky terrain of turning inspiration into actual products and services without an excessive amount of pain and perspiration. Belsky is also the CEO of Manhattan-based Behance, an online platform for creative professionals. I recently caught up with him at SXSW in Austin, where he shared a few practical tips:

By Donna Fenn

Full Story: http://blogs.bnet.com/smb/?p=277

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