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What start-ups need to know to speak the language of the angels

Angel investors fund more companies than any other source of capital for start-up ventures, except for entrepreneurs themselves and their friends and families.

Investing in start-up ventures is a risky business with only one in 10 start-up investments providing all the return on investment for angel portfolios.

Angels tend to invest in new ventures in business sectors they understand.

While angel investments cover the spectrum of start-ups, most specialise in a single or narrow set of business verticals, such as software, energy, medical devices or others.

Other angels choose to fund low-tech ventures, such as retail, growth services and manufacturing. As a class of investors, angels cover all sectors.

What are the common characteristics of angel-funded start-up companies? Here are the criteria for investment used by most angels:

Bill Payne http://www.billpayne.com

Full Story: http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10618548

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