Learn to say no to easy money

ometimes there’s nothing tougher than a heaping helping of your own medicine. In this case it involves me, a nice pile of cash, peer pressure, and a tough decision.

You folks know how often I rant about the fact that strategy is about saying "no." It’s easy for me to pontificate on this point. I tell you about companies I’ve seen do this well and others I’ve seen screw it up.

Mike Figliuolo

Full Story: http://thoughtleadersllc.blogspot.com/2009/12/walking-away-from-cash-is-good-business.html