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How to Protect Your Brilliant Idea

You want to spread the word about your business. But you also want to keep your innovative product or clever brand name safe from rivals, counterfeiters or rip-off artists.

What to do? Safeguarding your company’s intellectual property through patents, trademarks or copyrights will allow you to seek damages, a big deterrent to imitators. Here’s a brief overview of all three types of protection.

By COLLEEN DEBAISE

Full Story: http://online.wsj.com/article/SB10001424052748703499404574562013165666786.html?mod=WSJ_hpp_sections_smallbusiness

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Dorsey & Whitney – An International business law firm, applying a business perspective to clients’ needs in Missoula, Montana and beyond. http://matr.net/click.php?id=44&url=http://www.dorsey.com/locations/Office.aspx?office=22

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Dorsey & Whitney - An International business law firm, applying a business perspective to clients' needs in Missoula, Montana and beyond.

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