Highway 12 Ventures Leads Series A Financing for Online Travel Journal Sharing Company – Everlater

Funding to accelerate growth of Everlater’s platform for sharing travel
experiences.

Everlater http://www.everlater.com , a
company that has developed an innovative online travel journal that
enables users and partners to easily record, share and discover travel
experiences, announced today, that it has secured a Series A round of
funding.

Led by Highway 12 Ventures http://www.highway12ventures.com
this investment will enable Everlater to expand its development,
marketing and sales efforts. Terms of the financing were not disclosed.
According to co-founder, Natty Zola, "We are excited to have our new
venture capital partner join Everlater’s mission to be the dominant
application to record and share travel experiences.

Everlater currently
provides tools to geographically organize photos, stories, and trip details
in a beautiful online format. Our goal is to continue to build out these
tools to make Everlater the obvious and best destination to record, share
and discover travel experiences."

Everlater’s interactive web platform gives users a simple to use, rich
media platform for capturing and sharing their travel experiences using
text, maps, photos and video with easy sharing across social networking
sites. Everlater is also partnering with the travel industry to provide a new
marketing channel directly through existing social networks.

“The Everlater platform gives travelers a wonderful set of tools to record
and share their experiences, while at the same time, providing travel
industry partners with a powerful set of marketing capabilities”, said
George Mulhern, General Partner with Highway 12 Ventures. “We are very
impressed with the solution Everlater has developed, their early progress
with partners, and the co-founders, Nate and Natty.”
The company was selected to participate in the 2009 TechStars
http://www.techstars.org program in Boulder, Colorado. The intensive three
month program provides seed capital and mentorship from some of the
most successful entrepreneurs in the country.

About Everlater

Everlater http://www.everlater.com is a platform for sharing travel experiences
online. Users map out their experiences, tell stories, show photos, play
videos and record favorite restaurants and hotels. Each user and trip can
easily be shared with friends and family through Email, Facebook, Twitter,
and other social networks. Everlater also extends its platform to partners
in the travel and media industries as a new marketing channel.
Everlater, based in Boulder Colorado, is a 2009 graduate of TechStars. To
learn more, visit http://www.everlater.com or directly at
[email protected].

About Highway 12 Ventures

Highway 12 Ventures is a leading early-stage VC fund investing in highgrowth,
entrepreneurial companies in the Intermountain West states of
Idaho, Utah, Montana and Colorado. With over $100 million under
management, it is Idaho’s largest venture capital firm. Highway 12
Ventures is part of the Village Ventures nationwide network of venture
capital funds. For more information call (208) 345-8383 or visit
http://www.highway12ventures.com.