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How Twitter helped sell a company.

Twitter makes Web company an easier sale

How Twitter helped sell a company. Frustrated by an unfulfilling gig at a start-up company, programmer Craig Spitzkoff decided to create a website as a side project. JobVent would allow anyone who had a gripe about an employer to share it online.

Spitzkoff started the site in 2004, and by this year it was attracting about 150,000 unique visitors each month, along with thousands of company reviews, and it had been featured on “Good Morning America.’’ But Spitzkoff, now a vice president of development at Raizlabs in Brookline, was also feeling like he had run out of the time and motivation to maintain the site, and he was going through a health crisis.

By Scott Kirsner

Full Story: http://www.boston.com/business/technology/articles/2009/10/05/twitter_used_to_help_sell_web_company/

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