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Rocky Mountain Bank uses "ProfitMax" technology to increase profits for Montana’s business owners

ProfitMax: Financial Tool Turns Bankers into Consultants

The business bankers at Rocky Mountain Bank http://matr.net/click.php?id=1477&url=http://www.rmbank.com/ , headquartered in Billings, are now using the latest technology to give their clients the upper hand.

Better known as "ProfitMax," this strategic new business analysis tool offers vital insights into a business’s true financial picture and helps pinpoint opportunities for profit improvement.

"It’s the easiest and most efficient way to ‘get behind the numbers’ without outsourcing your financials to someone who might not have a deep understanding of your business," said Danny Skarda, president and CEO of Rocky Mountain Bank http://matr.net/click.php?id=1477&url=http://www.rmbank.com/.

ProfitMax instantly shows the cause and effect of certain business activities and demonstrates how incremental changes in key business drivers, such as sales, inventory, price and volume, impact the bottom line.

"For example, let’s say receivables are trimmed by five days; ProfitMax can demonstrate the ripple effect on other financial categories and show how reducing receivables will result in thousands of dollars in increased cash flow and interest savings," Skarda said.

ProfitMax can also paint a clearer picture for growing a business: Suppose a business is contemplating a new location. Based on its current financial situation, the business and bank lender can project what that might mean by studying the effects of a new location on a company’s balance sheet and income statement.

In addition, ProfitMax can streamline financial reports, compare them with industry peers and create a one-page financial scorecard including an income statement summary, balance sheet, and checks on the health of key business drivers. It’s as easy as green, yellow and red lights.

Green: A business is in the best operating quartile.
Yellow: A business is in the 25 to 50 percent quartile.
Red: A business is operating in the lowest 25 percent quartile.

Depending on what light a business is looking at, ProfitMax develops a benchmark for each key driver that corresponds to a specific financial goal. By using ProfitMax, those specific goals might then be achieved by using the Goalseek function, where the power of the software is unlocked showing the effect of incremental changes to the financial condition of a company.

"ProfitMax really brings meaningful information to the business owner. So far, everyone who has seen it has said ‘Wow.’ The power of this software is truly revolutionary," Skarda said.

Fore more on Rocky Mountain Bank, visit http://www.rmbank.com or call (800) 341-8784.

About Rocky Mountain Bank

Rocky Mountain Bank, http://www.rmbank.com, is a state-chartered banking group with more than $470 million in assets and nine offices located in Big Fork, Billings, Bozeman, Kalispell, Plains, Plentywood, Stevensville and Whitehall.

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