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Businesses use Twitter to communicate with customers

June 26, 2009 /

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Dorsey & Whitney - An International business law firm, applying a business perspective to clients' needs in Missoula, Montana and beyond.

When a Stanley Cup broadcast suddenly went black in late April, many Comcast subscribers simply scooted to Twitter to find out why.

It was there — not on a phone system with multiple options — they discovered that a lightning storm in Atlanta had caused a power outage during the Philadelphia Flyers-Pittsburgh Penguins hockey playoff game, and that the transmission would be restored soon.

By Jon Swartz, USA TODAY

Full Story: http://www.usatoday.com/tech/news/2009-06-25-twitter-businesses-consumers_N.htm

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