Spokane Regional Convention and Visitors Bureau studies expected to boost efforts

Four research reports drive decisions at bureau, which seeks accreditation

The Spokane Regional Convention and Visitors Bureau http://www.visitspokane.com/ has completed three research reports this year, has implemented a fourth done last year, and is part way through an accreditation effort—all aimed at improving how well it performs its mission.

The slew of research initiatives, the most in any year in the bureau’s history, will help it hone its efforts to attract convention and visitor business here, says Harry Sladich, its president and CEO.

By Richard Ripley

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