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Updating a Classic: Writing a Great Business Plan

October 6, 2008View for printing

Harvard Business School professor William A. Sahlman's article on how to write a great business plan is a Harvard Business Review classic, and has just been reissued in book form. Now a decade old, we asked Sahlman what he would change if he wrote the article today.

Sean Silverthorne: "How to Write a Great Business Plan" has been one of the most downloaded articles on Harvard Business Publishing since you wrote it in 1997. Why do you think you hit a nerve?

Q&A with: William A. Sahlman

Author: Sean Silverthorne

Full Story: http://hbswk.hbs.edu/item/5993.html


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Reprinted under the Fair Use doctrine of international copyright law. Full copyright retained by the original publication. In accordance with Title 17 U.S.C. Section 107, this material is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes.


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