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‘Founders at Work’ Chronicles the American Idols of Startups

Tim Brady, founder of Yahoo … Mitch Kapor, founder of Lotus Development … Max Levchin, founder of PayPal … Steve Wozniak, founder of Apple. All are legends in the technology world. We know their ideas were successful because we use their products every day.

But once upon a time, they were ordinary people. Where did they get their ‘big ideas’? How did they muster the confidence to convince investors to back them? What made them overcome incredible odds to become rich and successful? In short, what was it like in the very early days of their startup businesses — when no one knew their names?

Full Story: http://knowledge.wpcarey.asu.edu/article.cfm?articleid=1675

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