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Apple’s bait: Application developers swarm to iPhone

"People who said they’d never start a mobile (applications) company because they didn’t want to rely on the carriers are now starting companies focused only on the iPhone." "I’m seeing an excitement among mobile developers that I’ve never seen before," said Sam Altman, chief executive and co-founder of Mountain View-based Loopt, a location-based social networking service.

Call it the iPhone economy.

Apple’s soon-to-open online App Store has triggered a scramble among software developers to write business plans aimed at making money off Apple’s iPhone, a mini-computer that doubles as a phone.

By John Boudreau
Mercury News

Full Story: http://www.mercurynews.com/business/ci_9599971?nclick_check=1

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