Send the right signals at work - "How to Sell Yourself Using Leadership, Likability, and Luck to Succeed", by Arch Lustberg
| May 18, 2008 |  View for printing |
In "How to Sell Yourself," Arch Lustberg teaches readers how to accomplish this seemingly insurmountable goal by using leadership, likability, and luck. Everything you do when you communicate sends signals. Knowing how you send them and how your listeners receive them can significantly improve your chances for success.
Successful communication is about instantly understanding what the speaker is saying. If any member of the audience has to decode what you've just said, they've missed the point and have become lost.
Full Story: http://www.boston.com/business/artic ... ls_at_work/
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