How to succeed in business without really frying the planet. ‘Green MBA’ concept grows roots in mainstream business schools

BUSINESS professor John Stayton remembers when eyes would start rolling at the idea of a "green MBA."

These days, business schools across the country are incorporating the environmental and social costs of doing business into their curricula and a few, like the program Stayton directs at Dominican University of California, aim for an all-green program.

The goal? How to succeed in business without really frying the planet.

"Essentially we’ve got to change the way we’re doing everything and making everything," said Stayton.

By Michelle LockeOAKLAND, Associated Press

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