What Is the Moral Responsibility of a Business Leader?

"Business as usual" can no longer attend only to the financial bottom line.

Business leaders cannot afford to overlook the ethical challenges posed by technological advances, as even a single misstep can be enough to undo a reputation.

There is no question that the current climate has prompted many more companies to tackle ethics issues. Many are making a set of moral values a part of their corporate cultures. And some forward-looking companies are providing ethics training to managers and workers.

By David Schmidt, chief ethicist for iDNA

Full Story: http://www.cio.com/article/136950?source=nlt_cioleader